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Guidestar.org, described as the world's largest source of non-profit information, awards charities with "Seals of Transparency" based on the level of detail they provide. Transparency levels are bronze, silver, gold, and platinum. A charity with no seal indicates that they have not yet provided any information to Guidestar.
Seals range from the least-transparent Bronze Seal (the company has provided the lowest level of detail) to the most transparent Platinum Seal (the company has provided the highest level of detail). We show you each seal and the information required to earn it below.
Bronze Seal
Requirements to earn:
- Organization mission and contact details
- Donation information
- Leadership information
Silver Seal
Requirements to earn:
- All Bronze-required details
- Program(s) information
- Brand details (website, social media, logo)
Gold Seal
Requirements to earn:
- All Silver-required details
- Audited financial report or basic financial information
- Board Chair name and leadership demographics
Platinum Seal
Requirements to earn:
- All Gold-required details
- Strategic plan or strategy and goal highlights
- At least one metric demonstrating your progress and results
Find out more about Guidestar.org and their Seals of Transparency.